Wrangler Rugged wear was hardy-ass clothing made to withstand cows kicking you, farm hands trying to fight you, and horses trying to buck you. It's made of a thicker, tougher denim than their regular jackets, and can take a beating. This jacket has been immensely worked in, as you can see the natural honeycombing on the sleeves, and wear on the body. This distressing came from years of wear, and was like all the same color at the beginning. It still has tons of life left to live though, and you can look cool in this broken in jacket, without having to do any work!